Essay

On weathering

What a hundred-year-old barn taught me about maintenance.

· 1 min read · craft, earth

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The barn

The barn has stood for a century because someone replaced a board every spring. Nothing dramatic, nothing clever. Maintenance is the quiet work that makes the ambitious work possible.

What this means for a business

Budget for maintenance the way you budget for growth. The team that keeps its head is the team that gets to keep building.

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